I use 2 step verification in as many services as possible. I do believe that security is important. Ok, I can agree that it can be a little bit uncomfortable during everyday work life but how many important data do you have connected with your accounts? Photos – yes, mail, passwords, access – 3 x […]
Category Archives: google
Let’s sell lifestyle not a product
Hi, have you seen Johnnie Walker ads? No – you have to do it. In ‘The Gentleman’s Wager‘ ads brand showed us how to sell lifestyle not necessary product. So far they created two productions with Jude Law. Absolutely amazing first part with yacht as an object of desire (more than 11mln views): And still […]
Making Unskippable Ads
Mtn Dew Kickstart ad V1: “The Original” Mtn Dew Kickstart ad V2: “The Big Punch” Mtn Dew Kickstart ad V3: “Pure Fun”
Micro-moments are critical touch points
Immediate. Relevant. Frictionless. That’s the experience consumers expect when they turn to a device to find, do, or buy something. To win, marketers have to be there to meet them in these micro-moments. Start building your micro-moments strategy with this guide full of insights and success stories. Thanks to mobile, micro-moments can happen anytime, anywhere. […]
Building a YouTube Content Strategy by @ThinkwithGoogle
Few days ago I found good article on @ThinkwithGoogle blog. That text will appeare incredibly helpful especially for those of you who are thinking how to create coherent strategy for Youtube channel. Full article can be found here and I do really recommend to read it. Among the most interesting content I found: prognosis about video […]