I-Want-to-Go Moments: From Search to Store

Questions to ask yourself Think about how customers are interacting with your brand or category when they are near one of your stores. What does having a smartphone allow them to do that they couldn’t before? How can you be there when people are looking for your business location? Or when they want to know […]

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Ten things Google knows to be true

Google’s mission is to organize the world’s information and make it universally accessible and useful. We first wrote these “10 things” when Google was just a few years old. From time to time we revisit this list to see if it still holds true. We hope it does – and you can hold us to […]

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AdWords sitelinks – how to add? Video!

The sitelinks ad extension shows links to specific pages on your website beneath the text of your ads (and in addition to the main landing page ), helping customers get to what they’re looking for on your site with just one click. Sitelinks appear in ads at the top and bottom of Google search results. […]

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Learn About Google Tag Assistant Recordings

In this video Google will introduce some of the new features in Google Tag Assistant, including Google Tag Assistant Recordings. Learn how to enable/disable the extension from validating your tabs, mark favorite domains to always be validated, and record a user flow through your website to make sure your Google Analytics is implemented correctly. If you […]

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Google AdWords app for iOS

Great news for all AdWords marketers. Yesterday Google launched AdWords iOS app for iPhones and iPads. Many times I asked AdWords team how to join beta testers team to have possibility to check how iOS app works. Everytime I failed… However yesterday Jarett from AdWords Twitter team sent me amazing tweet: @mikowhy Hopefully your world is […]

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Custom columns with math functions in Google AdWords

Yesterday I tried to remember the names of mathematical operations, and couple minutes later, I found info that there is possibility to use math in custom columns in Google AdWords. It can  be quite useful solution for fast reporting. What do you think about it? Have you already created your custom math columns? Math operations in […]

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Shift From TV to Digital Video by @ThinkwithGoogle

Have you ever thought where (if?) is the difference between TV and YT ads? Some time ago I wrote that we should sell lifestyle rather than product and showed some unskippable ads by mtn dew in 3 versions. So it’s high time to ask: Great YouTube ads are born from great creative ideas. But how does […]

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