How to connect youtube data with google analytics

Youtube has its own analytics dashboard however it’s google analytics’s younger brother and there are fewer opportunities to create reports and to analyze data.

So, we have 2 google tools (youtube and google analytics) and one problem to be solved.

The question is: how to push data from youtube into GA?

The answer is very simple but before we do it, there is another important question: do we want to collect data from youtube in the same property of our GA account or we want to create new one? My answer was: I want new place where youtube data will be stored – it’s a way to avoid mistakes in analysis.

STEP 1: How to create new property in google analytics?

  1. log in to your google analytics account
  2. go to admin section
  3. choose account
  4. in property section click “Create new property
  5. fill in the fields
  6. click “Get Tracking ID” to save
  7. copy tracking ID (UA-xxxxxxxx-x)
New property in GA

New property in GA

STEP 2: How to add tracking ID to youtube account?

  1. log in to your youtube account
  2. go to advance setting section
  3. in “Google Analytics property tracking ID” field just paste your new tracking ID
  4. save
Paste tracking ID in advance settings section

Paste tracking ID in advance settings section

More or less after 24 hours your youtube data will appear in GA account.

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