Piotr’s presentation from SEMcamp no. 20. I found there info about new pivot tables in AdWords reporting. I have to admit that I’ve never seen that option. Looks really nice 🙂 You can find Google help here.
Google has just started with Ads Status Dashboard where publishers can find status information for ads products like AdWords, DoubleClick and AdMob. That’s another status dashboard – previous shows us applications status.
The sitelinks ad extension shows links to specific pages on your website beneath the text of your ads (and in addition to the main landing page ), helping customers get to what they’re looking for on your site with just one click. Sitelinks appear in ads at the top and bottom of Google search results. Read more about AdWords sitelinks – how to add? Video![…]
I’ve already found new targeting option based on interest category connected with mobile devices. There is an option to catch users with new mobile devices. Quite useful when we want them to install our app. It can be found in Audience > Interest > New mobile devices. We have option to choose 7, 14, 30, Read more about Google AdWords – new mobile devices targeting[…]
Great news for all AdWords marketers. Yesterday Google launched AdWords iOS app for iPhones and iPads. Many times I asked AdWords team how to join beta testers team to have possibility to check how iOS app works. Everytime I failed… However yesterday Jarett from AdWords Twitter team sent me amazing tweet: @mikowhy Hopefully your world is Read more about Google AdWords app for iOS[…]
Yesterday I tried to remember the names of mathematical operations, and couple minutes later, I found info that there is possibility to use math in custom columns in Google AdWords. It can be quite useful solution for fast reporting. What do you think about it? Have you already created your custom math columns? Math operations in Read more about Custom columns with math functions in Google AdWords[…]
The Google Remarketing Tag helps you to more easily create remarketing lists by allowing you to place one tag across all pages on your site. Once your tag is in place, you can launch remarketing campaigns in your AdWords account with tailored, dynamic ads based on the pages people visited and actions they took on Read more about How to add AdWords remarketing tag to your site using Google Tag Manager[…]
My everyday AdWords campaigns are divided into 2 groups according to their goals (what is important that my company doesn’t provide e-commerce sale, everything is sold in ‘normal’ offline shops): clicks optimised ads – I want to redirect to my webpage the maximum volume of traffic as possible. Of course I have to pay attention to traffic quality, Read more about CPxM – a new approach to the analysis of image ads[…]
Have you ever been thinking how to check which website is using Google Ads? From time to time I recived question do I want to buy some ad space in package (many websites at one fixed price). Of course you can visit all of them and check manualy if there is a possibility to use Read more about How to check which website is using Google ads (AdWords / AdSense)[…]